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HANNOVER MESSE 2018, 23 - 27 April
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Partner Country USA

Hannover gears up for the U.S. President's visit

In just a few short days, Barack Obama, the 44th President of the United States of America, will be arriving – and he won’t be coming alone. More than 400 U.S. firms will be crossing the Atlantic with him to take part in the world’s biggest trade fair for industrial technology in Hannover, Germany.

19 Apr. 2016

Definitely not "business as usual" as Hannover gears up for the U.S. President's visit

Preview 16 Obama

Big excitement is in the air: In just a few short days, HANNOVER MESSE will be playing host to the USA as a Partner Country of superlatives!

In the morning hours of Monday, 25 April, the red carpet will be rolled out to U.S. President Barack Obama and German Chancellor Angela Merkel as they jointly tour the show.

If you are planning to attend the show on Monday, please be aware that you might experience some delays upon entering the grounds.

Getting to the exhibition grounds

If you are planning to attend the show on Monday, please be aware that you might experience some delays upon entering the grounds.

To enable you to gain entry as quickly and smoothly as possible that morning, please note the following:

We recommend planning your trip so you arrive with time to spare. Please be sure to only use the North and West entrances . The East 2 and South entrances will be closed to visitors on Monday morning.

For security reasons, all luggage and large bags must be checked (left) at the staffed cloakrooms at the North and West entrances throughout Monday morning. If at all possible, we recommend leaving your bags in your vehicle or at the hotel.

On site

Visitors will be able to freely navigate the showgrounds everywhere outside of the official security zone. The halls to be visited by President Obama will be closed to the visiting public up till no later than 12 noon. All halls not affected by the closure will be open for visitors.

High-caliber showcase featuring more than 400 U.S. firms

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The USA is intent on deriving maximum benefit from their Partner Country role. No trade show outside of North America has ever boasted so many American exhibitors. Among the major players taking part are Microsoft, IBM, AT&T, Honeywell and General Electric. The fair is also playing host to influential personalities from the worlds of politics and business, for example Microsoft CEO Satya Nadella, U.S. Secretary of Commerce Penny Pritzker Secretary of Transportation Anthony Foxx and Secretary of Energy Ernest Moniz. Involvement in the fair by such prominent figures translates into enormous opportunities for all concerned. All eyes will be on what America has to offer, and HANNOVER MESSE will make it easy for potential customers and business partners to get in touch with all the right solution providers from the U.S.

In short, this trade fair will definitely be everything but "business as usual".

Discovering the USA at HANNOVER MESSE

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