HANNOVER MESSE 2017, 24 - 28 April

HANNOVER MESSE 2017, 24 - 28 April
Homepage>Privacy Policy

Data Protection

As a rule, you can view all of Deutsche Messe's web pages without having to disclose personal information. However, from time to time we do need certain personal details, such as your name and address, so that we can optimize our service for you.

In these cases we will expressly draw your attention to this requirement and ask - where necessary - for your consent.

Collecting, Processing and Use of Personal Data

Questions, suggestions or comments regarding data protection and the disclosure of personal data to third parties should be sent via e-mail to Deutsche Messe's Data Protection Officer at:

Use of Cookies

Cookies are ASCII files (cookie.txt) in which text information is collected during your online session and stored. Your browser determines where the cookies are stored on your hard disk. Cookies contain information that is sent back to the host server during your next online visit. They can be read only by the server that originally placed them on your hard disk.

Deutsche Messe and service providers acting on behalf of Deutsche Messe only employ session cookies that are absolutely necessary for providing user functionality, aiding users in navigating our websites or for gathering market statistics. Without activating the use of cookies you may not be able to use the complete functions of a website.As a default setting, most browsers automatically accept cookies. You can deactivate this function at any time, and set your browser to notify you whenever a cookie is sent.

Social media plugins

The social media plugins on this page enable you to share articles of interest via your preferred networks.
Please note that these plugins transmit information (IP adress, no SSL protected data) as soon as you begin to access a social media site. This information is transmitted to the respective sites in the U.S. For this reason, we employ a 2-click procedure in which information is only passed on to third parties the moment you activate a button by clicking on it. After that you can use the button for sharing content in the usual way.

Creating a User Account for the Use of exclusive Online Services

All personal data entered when creating a user profile or when using online services will be processed with your consent. Deutsche Messe will also process these data for advertising purposes with your consent. In addition, these mandatory data as well as voluntary data will be transferred to Deutsche Messe Interactive for advertising purposes as well. Details are outlined in the consent declaration. Unfortunately you can not use these services like a ticket registration offered by Deutsche Messe without agreeing to a consent declaration. You may buy a ticket at the entrance of the fair without any registration.

Registration and Accreditation of Journalists

Deutsche Messe AG offers an accreditation for journalists as well as a simple online registration for journalists to receive access to the press-only website areas offered by Deutsche Messe AG. The registration processes for these services involve the creation of user accounts.For your registration we need your consent to collect, process and use your personal data. This Declaration of Consent can be revoked at any time, in which case the revocation will apply from the date of revocation forward.

Log file data & Web Analytics

When having access to a Deutsche Messe website, we will automatically receive log file data. We process this data by using a pseudonym in order to optimise our website, for advertising purposes and for market research. You have the right to opposite to this by sending an email to the privacy officer of Deutsche Messe.

To ensure the tailored design and optimum performance of this website, solutions and technologies by econda GmbH ( not only collect and store anonymized data, but also utilize this data to compile usage profiles by means of pseudonyms. Cookies can be used for this purpose which make it possible for an Internet browser to be recognized. Without the express consent of a visitor, however, usage profiles will not be stored together with data pertaining to the pseudonymous visitor. IP addresses, in particular, are rendered indecipherable immediately after receipt, which makes it impossible to match a usage profile with an IP address. Visitors to this website can opt out here - at any time - of the collecting and storing of their data."

Deutsche Messe AG uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). For the purpose of evaluating website usage, Google Analytics makes use of so-called “cookies”, i.e. text files placed on your computer. The website usage data generated by these cookies (including IP addresses) is generally transmitted to and stored by Google on servers in the U.S. Deutsche Messe AG has activated IP anonymization, such that the IP address of any user accessing this website from any country belonging to the European Economic Area (including all EU member states) is automatically truncated/anonymized. Only in exceptional cases, i.e. technical failure within Europe, can it become necessary for your full IP address to be transmitted to and then truncated by Google servers in the U.S. Acting on behalf of Deutsche Messe AG, Google will use the data generated solely for the tracking of website usage behavior, the compiling of reports on website activity for website operators and the provision of other services to Deutsche Messe AG in connection with website activity and Internet usage. Google will not associate your IP address with any other data held by Google. You may deactivate the use of cookies by making the appropriate settings in your browser. However, please note that doing so may render you unable to make full use of this website. Alternatively, you can prevent the use and further processing of all data generated by Google Analytics cookies (including your IP address) by downloading and installing the following browser plug-in: .

Anonymous site usage data are also collected and stored by means of a comScore method. The data are stored on your computer in the form of cookies which allow for anonymous analysis of website usage. With the data collected in this way, identifying specific users is by no means possible. The data are used for improvement purposes only, and IP addresses are stored only in an anonymous way. The data are not used for any other purpose, nor are they forwarded to any third parties. If you prefer not to allow anonymous use of your data, you may revoke your consent by following this link: . This will prevent “Sitestat analytics tag” cookies from being stored for comScore analysis.


Deutsche Messe processes your personal data on specially protected servers in Germany. Access is restricted to a small group of authorized persons who are empowered by Deutsche Messe to administer the technical, commercial and content-related aspects of the server.

Right of Revocation
You may revoke your consent declaration to a processing of personal data at any time.

You may at any time delete the user profile you have created and activated during online registration. To do this, simply access your profile online and click on "Delete Personal Profile".

Data which have to be stored due to legal obligations will be blocked. A deletion of these data is not admissible.

Our personalized service relies on processing personal data you have provided. If you revoke your consent for a permission of your personal data, then we will no longer be able to provide personalized service.