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HANNOVER MESSE 2018, 23 - 27 April
Homepage>Conference program >Architecting monetization: The next frontier in Industrie 4.0 adoption
Industrie 4.0 meets the Industrial Internet Forum

Architecting monetization: The next frontier in Industrie 4.0 adoption

Location & Language

Hall 8, Stand D17

Language

English

Simultaneous interpreting

German

Event Details

Type of event

Lecture

Topic

Digital Factory, Industrie 4.0

Event Host

Registration

Attendance free of charge to trade fair ticket holders

Description

Currently, B2B enterprises and their ecosystems are tuned to ideate, engineer, produce, sell & service physical goods. Moving to digital goods business requires a different organization structure, an external ecosystem & and new business models. This presentation highlights the key tenets for realizing the transition to a 21st century approach:

  • Evolving Roles in B2B Enterprise: Need to create new roles to run the digital goods value chain.
  • Growth in B2B Enterprise: Transition to the new shape of the organization - from core to edge. Avoiding the risk of becoming non-competitive by moving from packaged IPs around physical products to the process around digital products.
  • Redefining Role of Data: Rewiring of enterprises to run with data technology driven self-managed processes & applications.

In short, Monetization will move from selling Features to ‘Edge to Thread’ Experiences across the Ecosystem and this calls for a new leadership at top.

Speaker

  Hirren Turakhia

Hirren Turakhia

Global Head - ERS Industrial & Digital MFG, HCL

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