Dynamic Components GmbH has developed SensorLink - a hardware and software solution which digitizes machines and industrial equipment (e.g. elevators and escalators) via retrofitting with sensors. Additional data enables operators new business models and cost savings through higher availability as well as more transparent costs. Dynamic Components offers an integrated solution from industrial grade sensors to data processing and analysis in the cloud. In contrast to analysis of available machine data, retrofitting offers the chance to detect relations in behavior of machines and industrial equipment which could not be detected before and correlate this with data from PLCs. This way, condition monitoring and predictive maintenance can be facilitated with little retrofitting costs. Processes can be optimized and quality increased. Failures and downtimes can be detected before happening.