HANNOVER MESSE 2018,
23 - 27 April
In short, chatbots are services that are programmed for human-like conversations with users. Customers can interact with a chatbot via a chat interface and can receive and send messages. As a powerful tool, chatbots make communication on websites more interactive - instead of just using a FAQ site, you invite them to have a conversation. This is exactly what people wants. Recent studies found that messaging app use is on the rise. The BI Intelligence study identified that the user base of the top four messaging apps is larger than the user base of the top four social networks. Chat apps are not simple services for the exchange with friends any more. They are increasingly used to connect with brands. That is why the IOX LAB does not just build chatbots. We see the interaction with a chatbot as an experience and that is the most important thing: To build a chatbot that is specific to the customers and their user experience. Do they prefer to text, to send audio messages or to simply click through a list of questions? It is possible to implement a chatbot either on your website or any other chat client as Facebook Messenger, WhatsApp or WeChat. The IOX LAB hosts and provides all chatbots in Germany and obey security guidelines. Our UI designers help to adapt the chatbot to your corporate design. And as it is also possible to implement analytics, you can easily find out what benefit leads to an acquisition for example.
German Pavilion - North-Rhine-Westfalia
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