Russia still has purchasing power!
Helena Knöll is at home in both cultures and perfectly connected in Eastern Europe. Through her family roots Helena has a deep insight into Russian mentality.
Concurrently she internalised the German sense for quality already during her professional education as an industrial management assistant. The Russian language wasn`t allowed to be lost because however this was the key to success. “I was always aware that “Made in Germany“ has a high market value in Russia and will be a proven door opener.”
After her period of education Helena worked eight years as Key Account Manager in the export department of a textile company. In doing so she achieved verifiable success through the implementation of various marketing activities abroad and the development of new marketing strategies especially in Eastern Europe (Russia, Ukraine, Kazakhstan etc.).
Since 2015 Helena is working with SGS Germany GmbH as an Account Manager for industrial customers. Besides the coordination of inspections which are part and parcel of the export execution in many countries the customer service of the GOST Certification unit also belongs to her duties. “The subject certification is unfortunately underestimated by many customers. Even regional clients are not always in the know about. It is my task to attend German customers consultatory thereby their business with Russia and further GUS countries can be operated successfully”.