Italy is one of the leading industrial countries in Europe. Germany is the most important trading partner for Italian companies, which highly appreciate German technology and know-how. Therefore sales prospects for German companies are strong. Italy has gained significant momentum in the field of Industry 4.0 due to the introduction of generous investment incentives. In the first half of 2017 the gross fixed capital formation grew by 9%, reaching 80 billion of euros. This growth can be explained by the new scheme of tax deductions up to a maximum of 250% (iper ammortamento). The German-Italian Chamber of Commerce (AHK Italien) invites interested companies to visit the seminar to inform themselves about the benefits German companies, especially in the industrial and automation fields, can receive from these measures and which business opportunities Italy currently offers.