HANNOVER MESSE 2020, 20 - 24 April
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TU Braunschweig, Wirtschaftsinform.

Einkaufshelden – Partner for an Intact Urban Ecosystem

Co-exhibitor with
Niedersächsisches Ministerium für Wissen
Logo TU Braunschweig, Wirtschaftsinform.

Hall 2, Stand A08

Innovative Lower Saxony


Einkaufshelden is a start-up that wants to bring the customers and retailers of a region closer
together again. Based on the research of the Institute for Business Informatics at the
University of Braunschweig, an app-based platform was developed that concentrates as a
USP on digitizing the perceived advantages of stationary retail. This is transported via an
innovative, communication-based approach that focuses on the customer problem while also
taking the needs of retailers into account. Einkaufshelden sees itself not only as a digital link
between retailers and customers. The app sees itself much more as a partner for an intact
urban ecosystem and enables local retailers to quickly and easily participate in digitization.

  • Company Data
  • Contacts
Company Data

Technische Universität Braunschweig
Institut für Wirtschaftsinformatik
Lehrstuhl für

Mühlenpfordtstr. 23 38106 Braunschweig Germany


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