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Market Research

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German American Chamber of Commerce

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Before a company decides to pursue a new market or location, an in-depth analysis of the target market is essential. Not only are the strengths and weaknesses of the existing competition important factors to consider, but external market conditions should also be investigated in order to minimize the risks of investing in a new market.

Market research by the German American Chamber of Commerce of the Midwest provides you with essential information about market size, market developments, competitors, distribution and sales structures as well as product requirements specific to the US or German markets.

We define the study objectives and project plan together with you. These insights serve as orientation for a strategy that best establishes your company in the new market.

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