WELCOME TO WHAT'S NEXT!

HANNOVER MESSE is the platform for real synergies and breakthrough innovations. It is your opportunity to tap into new markets, build valuable partnerships and present your solutions directly to a high-level audience of industry professionals.

Connecting Industries. Guiding to Better Solutions.

As an international meeting place for decision-makers from industry, politics and society, HANNOVER MESSE is the leading platform where markets, technologies and innovations converge to shape the future of industry. It brings together suppliers and users from a wide range of industries. Exhibitors benefit from unparalleled global visibility and access to a high-level trade audience from around the world.

HANNOVER MESSE 2026 has a clear structure that maximises orientation and efficiency. New theme clusters, interactive formats and the Center Stage ensure a high level of appeal, targeted visitor guidance and the right setting for your successful presentation.

Clear structure for maximum networking

Interactive formats with a practical focus

Compass for topics & contacts

Impact for tomorrow's industry

AUTOMATION & DIGITALIZATION

ENERGY & INDUSTRIAL INFRASTRUCTURE

RESEARCH & TECHNOLOGY TRANSFER

Position yourself where your solutions will have the greatest impact and meet the visitors who match your needs perfectly. HANNOVER MESSE 2026 is organized around the key drivers of industrial transformation. The thematic structure provides orientation and visibility.

The Solution Labs offer formats such as masterclasses, workshops and live demos to provide in-depth insights with direct practical relevance. Visitors experience your solution in the context of the application - a powerful touchpoint for your trade show presence.

The Guiding Hubs are the first port of call for every specialist topic - with information, orientation, intelligent matchmaking, personal advice and space for exchange. From here, we lead interested trade visitors directly to the relevant exhibitors.

The Center Stage is where future topics take the spotlight: keynotes, panel discussions and networking formats bring together industry, politics and the media. This is where the ideas emerge that drive business and shape society.

Good Reasons for your Participation

More Qualified Leads

Meet potential new customers with real investment interest – thanks to a clear structure and targeted visitor guidance.
Strong Market Positioning

Put your innovations front and center: Dialogue formats connect your solutions to customer expectations, ensuring visibility and relevance with the right audiences.
Global Reach

Connect with industry professionals from over 150 countries to tap into new markets and grow your international business.
High-Level Networking

Build valuable relationships with top decision-makers from business, politics, science, and industry – at your booth or in exclusive networking formats.
Digital Extension

Leverage the show’s strong online presence – including your digital exhibitor profile – to maximize visibility before, during, and after the event.
Media & Political Exposure

Benefit from strong media and political attention – and position your key topics in direct dialogue with influential stakeholders.

The choice is yours

Whether compact or large, customized or turnkey, our versatile stand solutions will make your participation a complete success:

Customized booth construction for a strong brand presence
Complete "fair-package" for a turnkey implementation
Participation in a joint presentation with an attractive service package

Extend your reach

Use interactive formats such as master classes and technical roundtables to effectively demonstrate your solution expertise, build new networks, and showcase your innovations to an interested audience.

Increase your visibility and reach a broader audience!

Digital presence included

Visitors to the show receive early online information about exhibiting companies. Presenting your company and products on our website increases your chances of making quality business contacts - at no extra cost: your digital presence is included in the marketing fee.

Take advantage of this opportunity for more visibility, more reach and more success!