Automation & Digitalization
At HANNOVER MESSE, visitors can experience how automation and digitalization are changing industrial value creation. Innovations from all sectors come together here to shape the future of industry. Present your solutions to an international expert audience with high decision-making authority - and become part of the world's leading platform for industrial transformation.
Rethink processes with smart solutions – showcase them at HANNOVER MESSE
The Automation & Digitalization exhibition area presents innovative technologies and solutions for industrial automation, digital transformation and the networking of industrial processes. The focus is on
With a new site plan, optimized hall structure and strategically aligned visitor guidance, HANNOVER MESSE creates the best conditions for qualified leads and successful business initiation.
With innovative new formats, HANNOVER MESSE is opening up even more diverse opportunities to address your target group directly.
We offer you the right package for your participation.
Group Pavilions
The Application Park offers you a unique trade fair experience at HANNOVER MESSE. With its clear focus on robotics, logistics and automation and its "all-round carefree packages", the Application Park is the ideal platform for an uncomplicated introduction to HANNOVER MESSE.
The three nominees for the ROBOTICS AWARDS 2025 also present their submitted solutions here.
Trade fair booth and guaranteed LEAD generation for MES, ERP, CRM and PLM/PDM.
Your participation in the group exhibit “Digital Business & Operations for Manufacturing” at the Digital Ecosystems area features an exhibit booth and lead generation package. The lead campaigns starts before HANNOVER MESSE 2024 and addresses appropriate contacts at roughly 15,000 medium-sized and larger German companies in discrete manufacturing- With guaranteed MQLs and guaranteed visits at the group exhibit during the event, you get the most out of your trade fair participation.
Our Services:
Book your all-in-one package and benefit from guaranteed LEADS and our attractive exhibit concept.
In times of increasing digitization, systems embedded in the production line are becoming increasingly important. Embedded systems are essential to process data and signals reliably. With the new Embedded Park, HANNOVER MESSE is creating a home for the embedded community. From edge computing, embedded vision, software solutions, components and modules to electronic displays, here you have the opportunity to present your latest products and technologies across all industries.
With the joint pavilion "Industrial Security Circus" we present a mix of technologies, offers, products and services, including IT security training and targeted entertainment with innovative ways of imparting knowledge in the context of IT/OT security in industrial manufacturing.
With your presentations at the Industrial Security Circus Stage, a platform that invites networking, and your possible showcases that explain your products and services in a circus context in a low-threshold and explorable way, the Industrial Security Circus will become an experiential space that makes the necessity of IT/OT Security clear to visitors of HANNOVER MESSE. Become part of the community. Join the circus!
Meeting place for cross-industry dialogue.
HANNOVER MESSE offers an excellent platform for presenting lightweight design techniques and materials. Managers, engineers, buyers, R&D personnel and scientists exchange ideas and know-how every year in a dialogue with the exhibitors at HANNOVER MESSE. In addition, the world’s leading trade fair for industrial technology attracted numerous political delegations from all over the globe and generated extensive coverage in the international media. Thanks to its central location, the Lightweight Construction Pavilion benefits from very high footfall. Trade visitors and exhibitors are able to directly compare materials and processes due to the comprehensive way in which they are presented.
Predictive maintenance and machine learning help to increase efficiency, reliability and competitiveness in industry.Plant operators are increasingly relying on these technologies and are looking for suitable solutions and services at the world's largest industrial trade fair. The topics of Predictive Maintenance & Machine Learning and the Group Exhibit are crowd-pullers at HANNOVER MESSE. Take advantage of the global stage and present your predictive maintenance & machine learning solution to the global industry at the Predictive Maintenance & Machine Learning Pavilion.
Industry is undergoing a transformation: Connected, intelligent production is now the key to competitiveness. Sensors play a central role in this development – acting as the sensory organs of artificial intelligence by capturing, processing, and integrating data into digital processes in real time. Only through smart sensor technology is the intelligent networking of industrial operations made possible, introducing new demands on technologies and systems. The new Solution Center for Smart Sensor Technology and Measurement ensures maximum visibility in this forward-looking field. At HANNOVER MESSE, Automation & Sensor Technology ranks among the top three areas of visitor interest – right after Industry 4.0 and Artificial Intelligence.
The future of industrial manufacturing is Industry 4.0 with the smart factory and the Industrial Internet of Things (IIoT). In order to make production lines and intralogistics even more flexible, autonomous and efficient, appropriate conditions in communication and comprehensive connectivity are needed. In this context wireless communication technologies open up important perspectives.
Stand out and show your long-term and sustainable communication solutions for an industrial wireless ecosystem and present yourself in the unique "5G and Industrial Wireless Arena" and / or in the surrounding halls and use our 5G Campus network for your solutions and innovations.
Exhibitor presentation
Communication areas and lounge
Show case areas
Speaker stage / conference
Enterprises
Startups
Universities / Research
Secondary presence at HANNOVER MESSE
Forums & Events
In recent years, the German-Japanese Economic Forum has developed into an established discussion and contact platform with top-class presentations from German and Japanese industry, it is one of the most popular formats at HANNOVER MESSE.
At the next jointly organized forum, Deutsche Messe AG, ECOS GmbH and the Japanese-German Business Association (DJW) will focus on the challenges, innovations and opportunities for cooperation in key areas of industrial production in Germany and Japan.
In today's industry, intelligent and sustainable energy management is crucial to achieving efficiency targets while being environmentally responsible. The MES conference will provide an outlook on how modern MES can help companies optimize their energy efficiency and implement sustainable practices. By integrating real-time data analyses, automated control mechanisms and intelligent forecasting tools, MES enables precise monitoring and control of energy consumption in production processes. The implementation of such systems not only leads to a reduction in operating costs, but also helps to minimize the environmental footprint.
Good Reasons for your Participation
Your brand at the forefront of innovation at the world’s leading industry show
Present your innovations to a worldwide audience of over 1 million online visitors and thousands of on-site industry professionals.
Expand your impact by aligning with the Energy & Energy Infrastructure and Research & Technology Transfer sectors.
Connect with top executives, engineers, and buyers from across all major industries.
Strengthen your image as a technology pioneer and trendsetter in your field.
Take advantage of exclusive networking formats to engage with thought leaders and industry experts.
Explore fresh opportunities through Brazil – this year’s partner country and Latin America’s largest economy.
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DEUTSCH
Hotline:
+49 (0)511 89-0
Deutsche Messe AG
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