Bosch's GenAI strategy
The surprise was great: a few months ago, Bosch's investment arm led the financing round at Aleph Alpha - the German beacon of hope when it comes to GenAI. The press releases were printed, but there wasn't much concrete information in them. The makers of the Industrial AI Podcast spoke to the CTO of Bosch Digital, Dr. Andreas Nauerz, about LLMs, the AI strategy and use cases
16 Jan 2024Share
Here are the most important statements:
Bosch is pursuing a hybrid strategy when it comes to models. The company will use open source solutions, will accept the offers from the big tech companies, but in strategic areas, when it comes to Bosch IP, the company will need and use its own domain-specific models. At this point, Bosch will build its own GenAI models with Aleph Alpha.
GenAI applications in the Bosch world are diverse. Bosch already uses LLMs in communication with customers (website, newsletter, etc.), but applications are also already in operation in production: when a customer calls a Bosch service center and has questions about a product, an employee helps him on the phone and an LLM listens in and provides the Bosch employee with assistance - trained on old service tickets and operating instructions. Another use case is in production. There, Bosch engineers use an LLM to generate images of faults in order to train a vision system with this synthetic data, which then reacts even better to faulty parts. Nauerz also sees potential for GenAI in the area of software development. Keyword: documentation. The CTO is also concerned with the question of how much efficiency gains are hidden in applications such as the Github Co-Pilot. The Bosch managers are currently working on this with the specialist departments.
Bosch supplies many industries with components and systems. Will AI models also be part of Bosch's offering at some point? Nauerz answered this question cautiously. "Maybe..." Just this much: "It would be my dream, but we are not yet at the stage where we will one day be able to find a way to monetize and sell all this knowledge using this technology, which is so attractive at the moment."
As always, the full conversation is available on the Industrial AI Podcast on all known podcast platforms.
Bosch´s strategy on GenAI
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