Businesses large and small are facing the greatest challenge since trades unions and works councils came into being - the need to develop IoT strategies for the 21st century industrial revolution. So it’s little surprise to see Microsoft back in Hannover just six weeks after CeBIT representing the partner country of HANNOVER MESSE 2016 at a stand packed with topics, events, showcases and above all smart solutions. Together with its technology and service partners, Microsoft is providing customers from all sectors with the necessary support to strategically plan and successfully implement the digital revolution using existing resources.

The company's stand is divided into four key areas. Visitors can watch exciting live showcases from Microsoft’s partners in production operations and industrial services, marketing, sales and customer experience, and research, development and engineering that demonstrate how MS technology is carving a clear path toward sustainable business in the digitally networked economy. In 1:1 executive briefings, experts from industry and Microsoft executives are offering decision-makers smart advice on how to manage the digital revolution. At Speakers’ Corner there's a demonstration of how companies can use cloud-based solutions to secure future success - and last but not least, the Microsoft IoT Lab is opening its doors four times a day for a live show of the Internet of Things. For an even clearer overview, visitors can download the official Microsoft HANNOVER MESSE app that will work with virtually any popular mobile format at www.microsoft.com/de-de/aktionen/hannovermesse/default.aspx.

Microsoft Corporation (Redmond, WA 98052-7329, USA), Hall 7, Stand C40

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