HANNOVER MESSE 2020, 20 - 24 April
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Work 4.0

Managers become CDOs in twelve weeks

Small and medium-sized enterprises (SMEs) in particular often lack the right staff to tackle the digital transformation. A twelve-week advanced training course at the Munich Business School is designed to prepare managers for this task.

27 Jul. 2019
Photo: Joblift GmbH

The Munich Business School (MBS) is thus breaking new ground by providing small and medium-sized enterprises with the know-how they need to develop their own digitization strategy. The advanced Chief Digital Officer training program (CDO) at the private university will start in September 2019 and was developed in cooperation with the Matchlab innovation lab, the Next Industry trade journal and the Innovation Workshop .

The course comprises six individual digitization modules designed to provide participants with the tools they need to independently identify opportunities and potentials, and derive strategic measures from them. The development of a digitization roadmap for their own company is one of the basic components of the advanced training program. MBS is thus responding to a current labor market development: according to a study by the job portal Joblist , the demand for CDOs already rose significantly between 2017 and 2018.